1. DATA CONTROLLER IDENTIFICATION

The data controller responsible for processing personal data is: ALTPARD

Address: Rionegro, Antioquia, Colombia
Email: info@altpard.com

2. DATA COLLECTED

Navigation Data

Technical information such as IP address, browser type, operating system, date and time of access is collected for security, website functionality and statistical analysis purposes.

User-Provided Data

Personal data is collected, including:

• Full name
• Email address
• Phone number
• Purchase information

This data is voluntarily provided by the user through forms, purchases or subscriptions.

3. PURPOSE OF PROCESSING

Personal data will be used to:

• Process orders and purchased services
• Handle requests, inquiries or complaints
• Maintain the commercial relationship
• Comply with legal obligations

With the user's prior consent:

• Send commercial communications
• Conduct market research and analysis

4. LEGAL BASIS FOR PROCESSING

Data processing is carried out based on:

• The consent of the data subject
• The execution of a contractual relationship
• Compliance with legal obligations

5. DATA RETENTION

Personal data will be retained only for as long as necessary to fulfill the purposes described or as required by applicable law.

6. DATA SHARING AND PROCESSORS

ALTPARD may share personal data with service providers necessary for business operations, such as:

• Payment platforms
• Logistics services
• Analytics and marketing tools

These third parties act as data processors and are obligated to ensure the confidentiality of the information.

ALTPARD does not sell or commercialize personal data to third parties.

7. DATA SUBJECT RIGHTS

In accordance with Law 1581 of 2012, the user has the right to:

• Access their personal data
• Request its update or correction
• Request its deletion
• Revoke the consent previously granted

To exercise these rights, please contact us at: info@altpard.com

8. SUPERVISORY AUTHORITY

If the user believes their data has been improperly processed, they may file a complaint with the Superintendencia de Industria y Comercio (Colombian data protection authority).

9. INFORMATION SECURITY

ALTPARD implements technical, administrative and organizational measures to protect personal data against loss, misuse, unauthorized access or alteration.

COOKIE POLICY — ALTPARD

ALTPARD uses cookies to ensure the proper functioning of the website and to improve the user experience.

Types of Cookies

Essential
Required for the basic functioning of the site, including security and the checkout process.

Analytical
Allow analysis of browsing behavior through tools such as Google Analytics.

Marketing
Used to display relevant advertising and measure campaign performance, including tools such as Meta Pixel.

Functional
Allow the site to remember user preferences such as language or site settings.

Cookie Management

Users may accept, reject or configure the use of cookies through the consent banner available on the site.

Cookies can also be managed through the browser settings.

Disabling essential cookies may affect the functionality of the site.